"This is the right OD book for today. It should be on all our bookshelves."--Richard Beckhard, Director, Richard Beckhard AssociatesGet valuable tips on:

* Defining OD* Marketing OD services* Planning and conducting an intervention* Assessing the effort and gathering feedback* Conducting large-scale and small-scale interventions* Using OD methods internationally* Maintaining ethical standards in OD . . . and much more!Here's an exciting collection of readings by experts in the field of organization development. Enhanced with exhibits, activities, instruments, case studies, and more, each section shows you how to implement the change process. The editors, themselves leaders in the field of OD, include insights from a wide variety of well-known practitioners, including Warner Burke and Brendan Reddy.In addition to other vital OD information, the book outlines the eight steps in action research: entry, start-up, assessment and feedback, action planning, intervention, evaluation, adoption, and separation. And you'll learn the methods for applying each step and competencies required to successfully conduct each one."The paradox of our times is that change has become the only constant."--William J. Rothwell, Roland Sullivan, and Gary N. McLean, editorsPracticing Organization Development is packed with useful, current, proven direction on applying OD principles in the real world?order today!Contents:**--Introduction **Models for Change and Steps in Action Research **Entry **Start-Up **Assessment and Feedback **Action Planning **Interventions in Large Systems **Interventions in Small Groups **Person-Focused Interventions **Evaluation **Adoption **Separation **International OD**Ethics in OD **Developing OD Competence for the Future **Appendixes and Index