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Today William Fogg returns to London after sailing around the world in less than 80 days, in time to marry Aouda. Travel with him! Discover >
Today William Fogg returns to London after sailing around the world in less than 80 days, in time to marry Aouda. Travel with him! Discover >
Inteligencia comercial. Aplicada a la administración de negocios internacionales

Book Details

Este libro representa una ayuda indispensable para todo aquel que desee emprender una operación de comercio exterior. En Úl, el lector podrá encontrar valiosa información acerca del procedimiento apropiado de investigación de mercados internacionales, así como las pautas para el análisis correcto de los datos y la elaboración de un conjunto de estrategias para el exitoso posicionamiento de una idea de negocio en el mercado elegido.Entre los temas abordados están la clasificación internacional de un producto, las fuentes de datos de comercio exterior, las barreras y acuerdos comerciales, y los mecanismos de negociación internacional. Todos estos temas son ·tiles a la hora de formular un determinado plan de negocios, ya sea de exportación o importación. Paralelamente a esto, tambiÚn se ofrece una síntesis de los acuerdos comerciales y un resumen de todas las categorías de desgravación dadas por los países otorgantes hacia la oferta exportable. A travÚs de ello, se pretende contribuir con una guía para asesores comerciales y brindar una serie de ejemplos de situaciones reales que permitan el entendimiento de la lógica del comercio de productos con el exterior.Debido a su enfoque práctico y teórico, este libro está dirigido a todos aquellos interesados en el comercio exterior. Asimismo, su contenido constituye una gran herramienta para los profesionales, docentes y estudiantes de las carreras de Negocios Internacionales, Administración de Empresas, Marketing, Economía y Relaciones Internacionales.

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  • Binding Paperback
  • Author/s Rojas, Krishna
  • ISBN13 9788426725837
  • ISBN10 842672583X
  • Pages 156
  • Collection EDITORIAL MACRO #
  • Published 2017
  • Language Spanish
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Inteligencia comercial. Aplicada a la administración de negocios internacionales

Inteligencia comercial. Aplicada a la administración de negocios internacionales

12,25€ 12,90€ -5%
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12,25€ 12,90€ -5%
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